Title: The new CUPRA x Wilson/Bela padel racket.
Client: CUPRA
Agency: C14TORCE, DDB
Art Direction: Anna Clemente
Copywriting: Mariona Ardèbol
Creative Directors: Pedro Andragnes, Emiliano Jabiu
Production: Vampire films
Photography: Anatol Gottfried
Client: CUPRA
Agency: C14TORCE, DDB
Art Direction: Anna Clemente
Copywriting: Mariona Ardèbol
Creative Directors: Pedro Andragnes, Emiliano Jabiu
Production: Vampire films
Photography: Anatol Gottfried
Barcelona
2021
2021
The impulse to go beyond the game.
Campaign presentation for the new CUPRA x Wilson/Bela padel racket, the first-ever padel racket created in collaboration with a non-padel brand.
Campaign presentation for the new CUPRA x Wilson/Bela padel racket, the first-ever padel racket created in collaboration with a non-padel brand.